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Events
CREATING A WINNING EMPLOYMENT BRAND AND SOCIAL MEDIA STRATEGY HOW SMART BUSINESSES ARE LEVERAGING SOCIAL MEDIA Our Guest Speakers Dillon Hess and Bill Peterson from CareerBuilder Many companies and job candidates are unable to name a single staffing firm from memory. This means that there is a huge audience that is completely missing your value proposition. Using data gathered during the 2009. Opportunities in Staffing survey, conducted by Inavero Institute for Service Research and CareerBuilder, this session addresses the strengths and weaknesses of staffing and recruiting brands. This program will identify ways firms can craft messages and build a presence that resonates with potential clients and top talent. Has your staffing company built a fan base on Facebook? Do you Tweet your open positions? Staffing firms are just scratching the surface of using social media for recruitment, employment brand management and employee communications. The ongoing evolution of social networking has huge implications for the staffing industry and your firm. This session will focus on the latest trends in social media, strategies for capitalizing on this growing online audience and smart policies for minimizing the risks of social networking in a corporate environment. WHEN: WHERE: B.J’s Restaurant 6000 Sepulveda Blvd. Westfield Mall (Fox Hills) in Culver City http://www.bjsrestaurants.com/locationdetail.aspx?lcID=108 Perfecto Staffing c/o Debi Shapiro 5250 West Century Blvd (310) 743 2062 E-mail – debbie@perfectostaffing.com $30.00 CSP Members Reserved $40.00 Non-Members Reserved (Reservations not honored will be billed.)
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